Vocabularies

Discover, learn, and master English vocabulary

adjective
/ˈmiː.di.eɪ.tɪv/

Related to mediation, helping to resolve conflicts through diplomatic means.

"His mediative skills helped resolve the conflict."

noun
/ˈrɛz.ə.nəns/

Deep emotional connection, echo or reverberation of ideas or feelings.

"The speech had a deep emotional resonance."

adjective
/ˈɛk.wɪ.tə.bəl/

Fair and just, treating everyone with equal consideration.

"The policy ensures an equitable distribution of resources."

adjective
/ˌæl.truˈɪs.tɪk/

Selfless, showing concern for others' welfare without self-interest.

"His altruistic nature led him to help the needy."

noun
/ˈkɒŋ.ɡru.əns/

Harmony, compatibility and agreement between different elements.

"The congruence between their ideas made collaboration easy."

noun
/ˈmɑː.kɪ.tɪŋ/

The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

"Digital marketing has transformed business strategies."

noun
/ˈbræn.dɪŋ/

The process involved in creating a unique name and image for a product in the consumers' mind, mainly through advertising campaigns with a consistent theme.

"Strong branding helps build customer trust."

noun
/ˈvæl.juː ˌprɒ.pəˈzɪʃ.ən/

A business or marketing statement that summarizes why a consumer should buy a product or use a service.

"A strong value proposition attracts more buyers."

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Niche

noun
/niːʃ/

A specialized segment of the market for a particular kind of product or service.

"Finding the right niche is key to a successful business."

noun
/ˌdɛm.əˈɡræf.ɪks/

Statistical data relating to the population and particular groups within it.

"Demographics help in targeted advertising."

noun
/ˌsaɪ.kəʊˈɡræf.ɪks/

The study and classification of people according to their attitudes, aspirations, and other psychological criteria.

"Psychographics reveal consumer buying motives."

adjective
ˌɒn.trə.prəˈnɜː.ri.əl

Relating to or characterized by the activity of setting up a business or businesses, taking on financial risks in the hope of profit.

"His entrepreneurial spirit led him to establish a successful startup."

noun
ˌkæp.ɪ.təl.aɪˈzeɪ.ʃən

The total market value of a company's shares or the provision of capital for a company or activity.

"The company's capitalization reached $1 billion in market value."

noun
lɪˈkwɪd.ə.ti

The availability of liquid assets to a market or company; the ability to convert assets into cash quickly.

"Maintaining liquidity is crucial for financial stability."

noun
ˌvɒl.əˈtɪl.ɪ.ti

Liability to change rapidly and unpredictably, especially for the worse; instability.

"The stock market's volatility makes investment risky."

noun
rɪˈsɛʃ.ən

A period of temporary economic decline during which trade and industrial activity are reduced.

"The country faced a severe recession due to the financial crisis."

noun
kənˈɡlɒm.ər.ət

A large corporation formed by the merging of separate and diverse firms.

"The company grew into a multinational conglomerate."

noun
məˌnɒp.ə.laɪˈzeɪ.ʃən

The process by which a company gains exclusive control over a commercial activity.

"The monopolization of industries can limit consumer choices."

noun
bjʊəˈrɒk.rə.si

A system of government in which most of the important decisions are made by state officials rather than by elected representatives.

"Excessive bureaucracy can slow down decision-making."

noun
ˈəʊ.və.hed

Ongoing business expenses not directly attributable to creating a product or service.

"The company reduced its overhead to increase profits."

noun
ˈɪn.frəˌstrʌk.tʃər

The basic physical and organizational structures and facilities needed for the operation of a society or enterprise.

"A strong infrastructure is essential for economic growth."

noun
ˌfiː.zəˈbɪl.ə.ti

The state or degree of being easily or conveniently done; possibility.

"The company conducted a feasibility study before launching the project."

noun
ˌɒb.səˈlɛs.əns

The process of becoming obsolete or outdated and no longer used.

"The rapid advancement of technology leads to the obsolescence of old devices."

noun
ˌskeɪ.ləˈbɪl.ə.ti

The capacity to be changed in size or scale; the ability of a system to handle a growing amount of work.

"The new software offers high scalability for large enterprises."